SCOTSCARE - BREAK THE CYCLE

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SCOTSCARE - BREAK THE CYCLE

Launching Nov 2019

Client: ScotsCare

A 400 year old charity, set up to alleviate poverty among Scots and the children and grandchildren of Scots, living in Greater London. ScotsCare offers help with financial grants, job seeking, housing, health, drugs and alcohol, counselling, advocacy and provides social events and activities for clients.

The Brief

Our headline film is part of a campaign #BreakTheCycle for the charity, ScotsCare, launching later this year. We were asked to deliver a campaign to raise their profile and encourage those in need of support to come forward. They wanted their clients to act as the voice of the charity in the films, communicating the value and impact of ScotsCare’s services in their own words. We have also produced a short version of this film for social media.